Vishnu took the form of a wild boar - the Varaaha Avatara, dived into the ocean, and saved Bhoomi Devi who sank into the bottom of the ocean, with his massive snout. Vishnu as Varahamurthy is enshrined at Tiruvidandai near Chennai, and at the Kanchipuram Kamakshiamman temple. This genre of ethnic painting was born out of the cult of God Jagannath, the presiding deity of Orissa temple. Spectacular pictorial conceptions, characteristic conventions and vibrant color patterns make the Patachitra a unique treasure in the rich coffer of Indian ethnic art. Primarily executed on cloth, using natural colors, these ethnic paintings have charmed admirers across the globe.